Okay, don't get me wrong. I love my reality fashion television but honestly, can Rachel Zoe be this irritating. Watching season one last year Rachel Zoe's crazy life of styling celebrities, drinking Starbucks, texting and shouting her now copywritten catch phrases "I'd die", "Shut it down", "BAH-NAN-NAS" have now become over done in this seasons Rachel Zoe Project. Can fashion be this superficial? In the world of Rachel Zoe it can be. It was exhausting watching her and her "team" running around, texting, more Starbucks in hand and bitching about Rachel herself. I don't know how much more I can handle it but "I'd die" just to see what happens next.